SEO Friendly Website

Search Engine Optimization (SEO) is a way of designing websites to make them search engine friendly, so that the search engines can interpret the content and index it, in the database, accordingly for the users. The better the SEO strategies used, the more the chances of indexation and good ranks on the first SERP. Since […]

Facebook Ads

Since its inception, the Facebook ads platform has been seen by marketers as a direct response vehicle since the targeting can be so granular. While Facebook’s targeting does make it a leader in driving profitable conversions for advertisers, Facebook wants to capture more of the ad spend pie by also being seen as a way […]

Responsive web design

Just in past few years, we’ve seen the emergence of varied gadgets from desktops, laptops, notepads, tablets, smartphones to smartwatches. With more people using these devices, businesses have to begin investing in to the design of their websites in order to keep up with the competition. After all, the need has arisen for websites to […]